Ian Lauria-Post

SOLK

Role
Creative Direction
AI Production
Post-Production

Year
2026

Index
Made to Fade

Made to Fade

SOLK is built on shoe-making heritage and a bold vision: designed on purpose, built to last, and Made to Fade. Beautiful in their first life, generous in their second.

I led creative direction and post-production for a campaign content series for SOLK’s biocircular Fade 201 and Fade 101 leather shoes, built entirely with generative AI. Every asset was generated in Runway and finished in DaVinci Resolve.